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IMPORTANT INFORMATION ON TERMS, CONDITIONS AND LEGAL RESTRICTIONS

Updated: March 2, 2013

NOTICE: PLEASE READ THE FOLLOWING CAREFULLY BEFORE USING THE SITE OR OTHERWISE ACCESSING/USING ANY OF THE CONTENT OR SERVICES AVAILABLE THROUGH THE SITE.  BY USING THE SITE, YOU ACCEPT THE FOLLOWING TERMS AND CONDITIONS THAT APPLY TO THIS SITE AS WELL AS TO THE USE OF PRODUCTS AND SERVICES OFFERED THROUGH THIS SITE.  IF YOU DO NOT ACCEPT THESE TERMS AND CONDITIONS, DO NOT USE THE SITE OR OTHERWISE ACCESS ANY OF THE CONTENT OR PRODUCTS/SERVICES AVAILABLE THROUGH THE SITE.

 

The AgentMailings® Web site (the "Site") and all associated content and services accessible through the Site are provided by AgentMailings®.  Please note the following: (i) because AgentMailings® may update these terms and conditions at any time without notice to you, you should review these terms and conditions from time to time (the most current version of these terms and conditions can be reviewed by clicking on the "Terms of Use"  hypertext link located at the bottom of the Site's pages) and (ii) these terms and conditions include any other operating rules or policies that may be published on the Site by AgentMailings® (collectively, the "TAC").  

There are Four Classes of Reports:

  • The term "Home Seller Reports" (HSR) represents bi-monthly mailings to property owners in target areas highlighting recent local comparable MLS sales as well as Featured Active Listings and recent mortgage trends. Importantly, the report has the added ability to continue mailing even if recent MLS data is not available.
  • The term "Home Buyer Reports" (HBR) represents mailings of recent information on mortgage rates, featured listings, recent sales trends, and other items targeted to renters of SFH/Condos who have a modeled credit score of 600 or better. Home Buyer Reports can also be mailed to renters in upper tier apartment complexes.
  • The term "Sphere of Influence Reports" (SOI) represents mailings to an agent's Sphere contact list that features a range of interesting articles that can be custom edited, along with featured listings as well as current mortgage rates and sales trends. Sphere Lists can represent up to 1,500 friends, family, business associates, and other individuals who personally know you. Purchased or non-personal email lists are strictly prohibited. AgentMailings reserves the right to periodically inspect Sphere Lists to ensure they meet these email requirements (lists judged to be non-personal or purchased will not be emailed).
  • Similar to "Home Seller Reports", "Neighborhood Reports" (NHR) are targeted to owners but provide even more in-depth MLS analyses. Because it contains more in-depth MLS analyses, "Neighborhood Reports" are only available to agents when their agency provides AgentMailings® with MLS access. "Neighborhood Reports" are known under several report version names such as "Property Update Report", "Home Value Newsletter", "Market Activity", and "News You Can Use".



1.      Provisions Applying to Mailings of ALL Classes of Reports: Each report class you sign up for is governed by the following terms and conditions that have been put in place to help ensure your marketing success that requires consistent mailings over time to the same target to be effective.

a.      Number of Mailings: It is understood by you that each report class you sign up for will be mailed a minimum of six (6) times.

b.      Mailing Quantity: Each report class requires a minimum of 250 mailable households per mailing except for the SOI report that has no minimum.

c.      Mailing Frequency: Each report can be mailed every 30, 45 or 60 days (whichever frequency you prefer).

d.      Program Fees: You understand that you are solely responsible for the monthly program fees and costs associated with the production of your mailings, which fees and costs are subject to change with a 30-day notice. A 6.5% sales tax applies to agents residing within the state of Florida. There is a significant multi-program discount applied to monthly fees if you mail more than one class of reports.

e.      Report Costs: Reports are paid at the time AgentMailings® prepares them for your review/approval. Costs are currently 80¢ per report mailed standard class through the U.S. Postal Service. First Class postage is 12¢ more per report. In addition, the SOI has an email option for virtually no expense other than the monthly program fee. Lastly, "Volume Discounts" are available -- subtract 2 cents when over 500 are sent per mailing and 4 cents if over 1000 are sent for each mailing through the USPS.

f.      MLS Access: For the Home Seller Reports (HSR), you are responsible for providing AgentMailings® with MLS data prior to the preparation of each report mailing (exception is if your agency is already providing AgentMailings® with MLS access for participating agents in their firm). If no recent MLS data is provided or available, you understand and agree that the HSR report will be mailed without the recent local sales section and replaced by adding more Featured Listings as well as a real estate related article that you have the ability to custom edit. Use of Neighborhood Reports (NHR) that include more indepth MLS analyses require that MLS data access to AgentMailings® be provided through your agency owner/broker.

g.      Program Start: Billing of the monthly program fee begins with enrollment in the program, at which time you have 60 days to assist AgentMailings® to mail your reports or be subject to release of your target areas and termination of your enrollment.

h.      HBR Target: If you are mailing the Home Buyer Reports (HBR) you understand that the number of SFH/Condo renters mailed within your assigned zip code and household income range will vary from mailing to mailing as renters move in/out and their modeled credit scores and/or household income ranges change. Changes in mailing quantities are not under the direct control of AgentMailings® and the agent requesting the target area will be required to mail the number of renters that is available for the selected area at the time the list is pulled.

i.      Featured Listings: Prior to your first mailing, you will provide AgentMailings® with a list of zip codes and home price ranges you would consider having in your Featured Listings section. When preparing the mailing of each report, if you do not provide a specific list of featured listings you would like included, AgentMailings® will insert them for you by selecting active listings that fall within the set of zip code and home value ranges obtained earlier. If you prefer to feature listings that do not belong to your own agency, it is up to you to secure permission from the competitive listing agent/agency and you agree to obsolve AgentMailings® of any liability associated with featuring competitive agency listings in your materials.

j.      Early Termination: If you choose to cancel your commitment prior to completing the minimum of six (6) mailings, a termination fee equal to one month mailing of 200 letters and one month program fee will apply (Exception is the SOI that does not have any minimum mailing requirements). You understand and agree that AgentMailings® may terminate this Agreement and your participation in the program at any time.

k.      Success Stories: AgentMailings® reserves the right to share your success stories/testimonials with other agents.

2.      Provisions Applying to Use of Personal Branding: If you choose Personal Branding for a report format, a Professional Advertising Agency Creative Staff at AgentMailings® will take the information you provide on our Branding Survey Form along with your provided photograph (that meets our minimum requirements as outlined in our Personal Branding Photography Overview) to create a unique Personal Brand and apply it to either a letter or tabbed version of your reports for a one time cost (paid when filling out and sending in the Survey Form). Once we have received the Survey Form and Photograph, you will receive a PDF file of the first draft of your customized report within 5 business days via email. After receipt of this PDF proof you will be allowed up to two rounds of creative revisions to your customized report. Any additional creative revisions may incur additional design costs at the rate of $95/hour with a half-hour minimum. The cost for creating your custom reports includes the preparation of your photograph, design and layout of the reports, and any background imagery from our extensive library that we utilize to create your customized report. Any request for specific imagery for use inyour customized report, that we do not have in our image library, could result in an additional cost to acquire the image.

3.      Provisions Applying to Mailings of Just Listed/Sold Postcards: This is an optional service available to ALL agents whose agency provides AgentMailings® with MLS access, Listing Photo URLs and an active agent roster. Within three business days after a agency property is listed or sold, a Just Listed/Sold Postcard will be sent to the listing/selling agent for review/approval. The postcard will also have a recommended mailing list.   You will have 7 to 10 business days to review/approve the card before it is removed from the que. There is no monthly fee associated with participation in this program, and you are not required to participate in other programs to use this service. Postcards approved and billed will be mailed the next business day.

4.      Provisions Applying to Mailings of Expired Listing Letters: This service is only available to agents whose agency provides AgentMailings® with MLS access. Within two business days after a competitive agency listing expires in one of your farmed neighborhoods, an expired listing letter will be mailed first class on premium stationery on your behalf to the homeowner of record.  You will also be notified via email the same day the letter is mailed.  This is an optional service for mailers of the Neighborhood Report, and may be expanded beyond target farm areas to include the balance of zip code areas.

5.      Provisions Applying to Mailings of Postcards In Between NHR/HSR Reports:   You understand there is an additional charge to have postcards mailed in-between bi-monthly mailings of Home Seller Reports and Neighborhood Report to provide target homeowners with a mailing every month.  The cost of the postcard program, as other services, is subject to change with 30-day notice as effected by changes in labor, material, and postal rates.

6.      Web Link To Show Report Data on Agent Web Site:   This is an optional service available only to agents whose agency provides AgentMailings® with MLS access allows you to show report data on your web site for your target neighborhoods.  A nominal charge of $5 is added to your monthly program fee for this service.

7.      Financial Considerations:  You understand and agree that all fees and costs related to your use of this program, website, and other materials/services provided by AgentMailings® will be charged to your credit card by AgentMailings®, that you agree to maintain in a current and valid status.  When agents participate as a team with costs split between team members, if one member fails to make payment when due, the remaining member(s) will be billed.  You will have the ability to change credit cards by notifying AgentMailings® in writing immediately after the change.

8.     Protection under U.S. Copyright and Patent Law:  The Neighborhood Report is protected by U.S. Patent (No. 7,076,448) and all marketing letters, postcards and other materials supplied through AgentMailings® are copyrighted and are to be used solely with this system.  You may not use nor copy any of the materials provided for any other prospecting either through personal contact or other mailing efforts.  All content included on the Site (including text, graphics, logos, button icons, images, data compilations, and software) ("Content") is the property of AgentMailings® (and as applicable, its licensors). All Content is protected by United States and international copyright laws and other intellectual property laws, and any rights not expressly granted herein are reserved to AgentMailings®.

9.     Our Service: AgentMailings® provides the service of composing, printing, and mailing marketing materials  as well as providing list and other information and materials to assist you in your marketing efforts (the "Services"). The Services are available through the Site and AgentMailings® authorizes you to use the Site and to access the Services; provided you comply with the TAC. If you breach any of the terms of the TAC, your authorization to use the Site and the Services automatically terminates and you must immediately destroy any of the Content you have downloaded or otherwise obtained. Please note that in providing the Services, AgentMailings® neither makes any representation or guarantee as to the results you will achieve from using the Services nor does it act as an agent, partner, joint venturer, or in any other capacity on your behalf or on behalf of the United States Postal Service ("USPS"). Delivery time averages five (5) to ten (10) business days, however AgentMailings® makes no guarantees in this respect. All issues related to delivery of mail are matters solely between the USPS and yourself.

10.     User Conduct: You are solely responsible for the content and context of all items and materials you compose or otherwise distribute in using the Services. You warrant and agree that, while accessing the Site or any Content and during or as a result of using any Service, you shall not:

a.      harass, threaten, embarrass, or cause distress or discomfort upon another party;

b.   transmit or otherwise distribute any information, data, text, files, links, software, messages, communications, or other materials that may be considered unlawful, harmful, threatening, abusive, harassing, defamatory, vulgar, obscene, hateful, or racially, ethnically, or otherwise objectionable;

c.      impersonate any other person or entity or misrepresent your affiliation with any other person or entity;

d.      violate any applicable laws, rules, or regulations or otherwise use the Services in any manner that violates any applicable laws, rules, or regulations (including laws, rules, and regulations relating to unsolicited messages or calls and U.S. export requirements);

e.      upload, publish, transmit, reproduce, or distribute in any way information, software, or other material that is protected by copyright or other intellectual property rights, without first obtaining proper permission; and

f.        upload, publish,  transmit, reproduce, or distribute any unlawful, fraudulent, libelous, defamatory, obscene, pornographic, profane, threatening, abusive, or otherwise objectionable information of any kind (including any transmissions constituting or encouraging conduct that would constitute illegal activity, give rise to civil liability, or otherwise violate any local, state, national or foreign law, rule, or regulation).

11.     Disclaimers; Liability: Although AgentMailings® believes that the Site, the Content, and the Services are reliable and fully available, AgentMailings® makes no guarantees with respect to any of the foregoing. CONSEQUENTLY, THE SITE, THE SOFTWARE, AND ALL OTHER CONTENT AND SERVICES ARE PROVIDED "AS IS" AND AgentMailings® HEREBY DISCLAIMS ALL WARRANTIES AND CONDITIONS WITH REGARD TO THE SITE, THE SOFTWARE, AND ALL OTHER CONTENT AND SERVICES, INCLUDING ALL WARRANTIES AND CONDITIONS OF MERCHANTABILITY (WHETHER EXPRESS, IMPLIED, OR STATUTORY), FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.

FURTHER, AgentMailings® DOES NOT WARRANT, GUARANTEE, OR MAKE ANY REPRESENTATIONS REGARDING THE USE OF OR THE RESULTS OF THE USE OF THE SITE OR THE SERVICES IN TERMS OF CORRECTNESS, ACCURACY, RELIABILITY, OR OTHERWISE AND DOES NOT WARRANT THAT THE OPERATION OF THE SITE, THE SERVICES, OR ANY OF THE SOFTWARE WILL BE UNINTERRUPTED OR ERROR FREE. AgentMailings® EXPRESSLY DISCLAIMS ANY WARRANTIES NOT STATED HEREIN.  To the maximum extent permitted by applicable law, in no event shall AgentMailings® (including its directors, officers, employees, and agents) be liable for any damages (including any special, direct, indirect, incidental, exemplary, or consequential damages, expenses, lost profits, lost savings, business interruption, lost business information, or any other damages arising out of the use or inability to use the Site, the Services, or any of the software) even if AgentMailings® has been advised of the possibility of such damages. You acknowledge that the applicable fees and prices reflect this allocation of risk. Because some states/jurisdictions do not allow the exclusion or limitation of liability for consequential or incidental damages, the above limitation may not apply. If the foregoing limitation of liability is not enforceable for any reason, then in no event shall AgentMailings® liability to you for any matter arising under or relating to your use of the Site, the Content, or the Services exceed a sum equal to one monthly program fee and costs paid by you associated with the specific mailing or portion thereof.  Full credits for mailing issues will not be considered unless it was caused by major data discrepancies not reviewed by you.

12.     Modifications to Site: AgentMailings® reserves the right, for any reason, at its sole discretion, and without notice to (i) terminate, change, suspend or discontinue any aspect of the Services, the Content, and the Site (including features and hours of availability) and (ii) impose limits on certain features of the Site or restrict your access to part or all of the Site.

13.     User Information: As part of your use of the Site, you may provide certain information to AgentMailings® or other users of the Site. Except for applicable credit card and related information, any information or material you transmit to the Site or otherwise provide to AgentMailings® is considered non-confidential and non-proprietary and AgentMailings® has no obligations of confidentiality with respect to the same (see Privacy Policy for more information). You agree that the party receiving that information can rely upon and use such information in any manner. You acknowledge and agree that you are solely responsible for the accuracy and content of all information provided by you.

14.     Billing: If any of the Services requires you to open an account, you must complete the registration process by providing us with current, complete, and accurate information as prompted by the applicable registration form. You may change your user name. You are entirely responsible for maintaining the confidentiality of your password and account. Furthermore, you are entirely responsible for any and all activities that occur under your account. You agree to notify us immediately of any unauthorized use of your account or any other breach of security. We will not be liable for any loss that you may incur as a result of someone else using your password or account, either with or without your knowledge. However, you could be held liable for losses incurred by AgentMailings®, or another party, due to someone else using your account or password. You may not use anyone else's account at any time, without the permission of the account holder. Your credit card will be billed for any charges that are your responsibility. AgentMailings® makes every effort to ensure accurate pricing, but pricing errors may occur.

15.     No Refunds: No refunds on monthly fees or charges associated with the production, printing and/or mailing of materials will be issued for any reason.

16.     MLS Data Access:  As stated earlier in this document, for agents sending out the Home Seller Reports (HSR), the agent is responsible for providing AgentMailings® with MLS data prior to the preparation of each report mailing (exception is if your agency is already providing AgentMailings® with MLS access for participating agents in their firm). Agents sending out Neighborhood Reports require that their agency provide AgentMailings® with MLS access. Agent/Agency represents and warrants that in providing AgentMailings® with MLS data, they have complied with any and all MLS and local/state laws, rules, or regulations regarding the use of MLS data. Agent/Agency shall indemnify, defend, and hold harmless AgentMailings® and its representatives, successors, and permitted assigns from and against any and all claims made or threatened by any MLS Service and all related losses, expenses, damages, costs and liabilities, including reasonable attorneys' fees and expenses incurred in investigation or defense, regardless of the theory of liability or the nature of the legal proceeding ("Damages"), to the extent such Damages arise out of or relate to any failure by agent/agency to fulfill any compliance requirement or obligation under any MLS or local/state law, rule, or regulation relating to use of MLS data.

17.     Use of Provided Phone Lists: Agent understands and agrees that AgentMailings® may provide, with other products/services supplied by AgentMailings® to agent, telephone numbers of consumers the agent is sending reports to. AgentMailings® uses commercially reasonable efforts to identify which of the telephone numbers supplied by AgentMailings® to agent are registered under one or more of the DNC Lists ("Do Not Call" lists maintained by the Federal Trade Commission, a state agency, and/or the Direct Marketing Association). In using the materials supplied by AgentMailings®, agent represents and warrants that agent will comply with any and all federal and state laws, rules, or regulations regarding telephone solicitations and Do Not Call requirements. Agent shall indemnify, defend, and hold harmless AgentMailings® and its representatives, successors, and permitted assigns from and against any and all claims made or threatened by any third party and all related losses, expenses, damages, costs and liabilities, including reasonable attorneys' fees and expenses incurred in investigation or defense, regardless of the theory of liability or the nature of the legal proceeding ("Damages"), to the extent such Damages arise out of or relate to any failure by Agent to fulfill any compliance requirement or obligation of Customer under any federal or state law, rule, or regulation relating to telephone solicitations or Do Not Call requirements. For more information on Do Not Call Lists and the use thereof, click on this link to read/download a PDF.

18.     Indemnification: You shall indemnify, defend, and hold AgentMailings®, its officers, directors, employees, and agents harmless from and against any and all claims, losses, damages, liabilities, judgments, and fees and expenses related thereto (including attorneys' fees), arising out of, based upon, or resulting from, any breach or violation by you of the TAC or any use by you of the Site or the Services. AgentMailings® reserves the right, at its own expense, to assume the exclusive defense and control of any matter otherwise subject to indemnification by you. In no event, however, shall you settle or otherwise dispose of any such matter without the prior written consent of AgentMailings®.

19.     Site Administration: AgentMailings® administers the Site from its offices in Sarasota, Florida. AgentMailings® makes no representation that the Site, the Content, or any Services are appropriate or available for use outside the United States, and access to them from territories where their contents are illegal is prohibited. You may not use or export or re-export the materials at the Site or any copy or adaptation in violation of any applicable laws or regulations (including U.S. export laws and regulations). If you choose to access the Site from outside the United States, you do so on your own initiative and are responsible for compliance with applicable local laws.

20.     General Provisions: The TAC comprises the entire agreement between you and AgentMailings® and supersedes all prior agreements between the parties, regarding the subject matter contained herein.  If any provision of the TAC is held by a court of competent jurisdiction to be invalid or unenforceable, then such provision shall be enforced to the maximum extent permissible so as to affect the intent of such provision and the remainder of the TAC shall continue in full force and effect. The failure by AgentMailings® to exercise or enforce any rights or provisions of the TAC shall not constitute a waiver of such right or provision. You agree that any cause of action arising out of, or related to, the Site, the Content, or any Services must commence within one (1) year after the cause of action arose; otherwise, such cause of action is permanently barred. The TAC will be governed by and construed in accordance with the laws of the State of Florida, without giving effect to any principles of conflicts of laws, all matters arising hereunder shall be exclusively venued in Sarasota County, Florida, and you agree to the exclusive jurisdiction of the state and federal courts located in Sarasota County, Florida. All provisions in the TAC regarding representations and warranties, indemnification, disclaimers, and limitations on liability shall survive any termination of the TAC or your use of the Site, the Content, or the Services. Where the context so indicates, a word in the singular form shall include the plural, a word in the masculine form the feminine, and vice-versa.  The term "include" and similar terms (e.g., includes, including, included, comprises, comprising, such as, e.g., for example), when used as part of a phrase including one or more specific items, are used by way of example and not of limitation.

21.     More Information: For more information please contact:

AgentMailings®
7456 16th Street
Sarasota, Florida 34243

Voice: (800) 768-1918
Fax: (941) 552-4499

E-mail: Info@AgentMailings.com
Web: www.AgentMailings.com


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